POW-BANDHI YUDDH KE

A first-of-a-kind banner that created true 'shock' value

Creative Assets

Results

  • IMPRESSIONS 1.5 MILLION
  • ENGAGEMENTS 37,678 THOUSAND
  • TOTAL REACH 2.5%

Star Plus has always been at the forefront of bringing the best of the world to Indian television by relentlessly redefining the grammar of storytelling. For a show like POW we teamed up with Sparkt to leave no stone unturned and ensured our innovations gave the users a digital experience like never before.

Aijaz Nakhuda - Digital Marketing Head - Star Plus